Acer
The Challenge
Acer required a high-impact exhibition stand at EduTECH 2023 to launch the new TravelMate B5 — a student-focused laptop designed to protect eyesight and promote responsible screen time. The space needed to engage educators and parents, clearly communicate complex product benefits, and position Acer as a leader in safe, future-focused digital learning solutions.
Client
ACER
Event
EDUTECH 2023
Location
Melbourne Convention Centre
Services
Design, production, build, dismantle, project managment
Est audience
Up to 12,000 visitors
Where smart design met smarter learning.
The result
Colab designed and delivered a custom-built stand that blended strong branding with hands-on education. A large overhead banner drove visibility, while open zoning, product display plinths, and digital screens supported live demos and storytelling around the TravelMate B5’s screen-positioning technology, screen-time management, durability, and performance. Timber elements and interactive displays created a welcoming, classroom-inspired environment. The result was a standout presence at EduTECH, attracting consistent foot traffic, driving meaningful conversations, and successfully positioning Acer as a trusted leader in student wellbeing and future-focused digital learning.
Ready to start?
Let’s chat.
At Colab, we don’t just design spectacular custom exhibition stands and booths, retail pop-ups, brand activations and event displays; we create experiences! As an independent, design and construction team with decades of combined experience, we offer a complete service, from initial concept to design, build and installation.
Let our expert team of exhibition display builders bring your designs to life for creative exhibition display stands for expos, events and tradeshows. We design and build retail kiosks, fitouts and brand displays. Our experienced project management team will ensure that we deliver your vision on time and within budget.
Get in touch today to discuss your project vision and we’ll begin bringing it to life!
