Fujitsu General Australia
The Challenge
Fujitsu General Australia required a high-impact exhibition stand for ARBS 2024 that would stand out in a highly competitive HVAC&R environment while clearly communicating the launch of its latest smart building innovation, anywAiR iO. The stand needed to showcase complex digital technology, reinforce sustainability credentials, and attract industry professionals across the three-day event.
Client
Fujitsu General Australia
Event
ARBS 2024
Location
ICC Sydney
Services
Design, production, build, dismantle, project managment
Est audience
Up to 5,000 visitors daily
A future-focused stand that turned innovation into impact on the ARBS show floor.
The result
Colab delivered a high-impact 6m x 3m custom exhibition stand combining bold architectural form with digital storytelling. Featuring an overhead fabric banner, curved timber feature walls in brand colours, gloss and 3D logos, neon accent lighting, and integrated AV displays, the stand supported live demonstrations of anywAiR iO and clearly communicated its IoT and sustainability benefits. The result was a confident, future-focused presence that attracted strong foot traffic at ARBS 2024, reinforced Fujitsu General’s leadership in smart building solutions, and supported high engagement around anywAiR iO, a finalist in the ARBS Software/Digital Excellence Awards.
Ready to start?
Let’s chat.
At Colab, we don’t just design spectacular custom exhibition stands and booths, retail pop-ups, brand activations and event displays; we create experiences! As an independent, design and construction team with decades of combined experience, we offer a complete service, from initial concept to design, build and installation.
Let our expert team of exhibition display builders bring your designs to life for creative exhibition display stands for expos, events and tradeshows. We design and build retail kiosks, fitouts and brand displays. Our experienced project management team will ensure that we deliver your vision on time and within budget.
Get in touch today to discuss your project vision and we’ll begin bringing it to life!
