Haulotte Australia & NZ
The Challenge
Haulotte Australia & New Zealand needed an engaging custom exhibition stand for HIRE 2025 that would celebrate 40 years of innovation while attracting attention in a busy show environment. The space needed to encourage interaction, highlight Haulotte Services, and create meaningful connections with visitors.
Client
Haulotte Australia & New Zealand
Event
HIRE 2025
Location
ICC Sydney
Services
Design, production, build, dismantle, project management
Est audience
5,000 visitors
A high-energy stand that turned Haulotte’s 40-year milestone into an interactive, crowd-drawing celebration on the HIRE 2025 show floor.
The result
Colab Design partnered with Haulotte for the third time to deliver an open, interactive stand that combined strong branding with hands-on experiences. Featuring illuminated cube lightboxes, touchscreens highlighting Haulotte Services, interactive challenges, and a welcoming coffee station, the stand became a lively hub on the show floor—driving strong foot traffic, encouraging participation, and celebrating Haulotte’s 40 years of innovation while reinforcing its leadership in the hire industry.
Testimonial
“I can’t fault the team at Colab Design. From the initial quoting stage through to completion their attention to detail was spot on. They delivered a great concept and then ensured that it was deliverable, within budget. Their level of service was what I have been looking for; Will definitely work with them again.”
— rebecca underwood, marketing coordinator haulotte ANZ
Ready to start?
Let’s chat.
At Colab, we don’t just design spectacular custom exhibition stands and booths, retail pop-ups, brand activations and event displays; we create experiences! As an independent, design and construction team with decades of combined experience, we offer a complete service, from initial concept to design, build and installation.
Let our expert team of exhibition display builders bring your designs to life for creative exhibition display stands for expos, events and tradeshows. We design and build retail kiosks, fitouts and brand displays. Our experienced project management team will ensure that we deliver your vision on time and within budget.
Get in touch today to discuss your project vision and we’ll begin bringing it to life!
