Melitta Professional Australia
The Challenge
Melitta Professional Australia required a high-impact exhibition stand for AGE 2025 that reflected its premium coffee expertise while supporting live demonstrations, meetings, and visitor engagement.
Client
Melitta Professional Australia
Event
AGE 2025
Location
ICC Sydney
Services
Design, production, build, dismantle, project management
Est audience
8,000 visitors
A custom stand designed to put Melitta’s coffee expertise centre stage.
The result
Colab delivered a bold custom exhibition stand that balanced strong Melitta branding with functional design. Featuring tall Melitta Pro Green wall structures, oak-finished shelving, wide benchtops, lockable storage, and a central demo counter, the space supported live coffee demonstrations alongside dedicated meeting and lounge zones. The result was an energetic, polished stand that attracted consistent foot traffic at AGE 2025, encouraged interaction, and reinforced Melitta Professional Australia’s position as a leader in premium coffee innovation — marking a successful third collaboration.
Testimonial
“My favourite aspect of working with Colab is the confidence that our brand is always in great hands. Their team is incredibly supportive, creative and reliable, which takes a lot of the pressure off when it comes to creating a stand and delivering a great customer experience.”
— Manuela penuela, marketing specialist melitta professional Australia
Ready to start?
Let’s chat.
At Colab, we don’t just design spectacular custom exhibition stands and booths, retail pop-ups, brand activations and event displays; we create experiences! As an independent, design and construction team with decades of combined experience, we offer a complete service, from initial concept to design, build and installation.
Let our expert team of exhibition display builders bring your designs to life for creative exhibition display stands for expos, events and tradeshows. We design and build retail kiosks, fitouts and brand displays. Our experienced project management team will ensure that we deliver your vision on time and within budget.
Get in touch today to discuss your project vision and we’ll begin bringing it to life!
