
NSK Oceania
The Challenge
NSK required a modern, innovative exhibition stand for ADX 2018 that would reflect its leadership in dental technology while delivering a premium, hands-on customer experience. Within an 18m x 3m footprint, the space needed to showcase multiple product ranges, support live demonstrations and maximise brand visibility in a competitive trade show environment.
Client
NSK Oceania
Event
ADX 2018
Location
ICC Sydney
Services
Custom Stand Design, production, build, project management.
Est audience
10,000+ visitors

The NSK stand drove strong engagement at ADX 2018, elevating brand presence with a premium, high-impact experience.
The result
Colab designed and built a sleek, high-end stand featuring premium joinery, modular reusable components and high-impact backlit branding, complemented by double video walls, LED-lit product displays and custom demo stations. The result was a contemporary, innovation-led environment that attracted strong foot traffic at ADX 2018 and reinforced NSK’s position as a leader in precision and quality.






Ready to start?
Let’s chat.
At Colab, we don’t just design spectacular custom exhibition stands and booths, retail pop-ups, brand activations and event displays; we create experiences! As an independent, design and construction team with decades of combined experience, we offer a complete service, from initial concept to design, build and installation.
Let our expert team of exhibition display builders bring your designs to life for creative exhibition display stands for expos, events and tradeshows. We design and build retail kiosks, fitouts and brand displays. Our experienced project management team will ensure that we deliver your vision on time and within budget.
Get in touch today to discuss your project vision and we’ll begin bringing it to life!

