SiLANT required a professional, open exhibition stand for NoVacancy 2025 that would clearly present its refreshed brand identity while encouraging conversation and connection. The space needed to feel welcoming and contemporary, supporting both casual engagement and focused discussions within a busy hospitality industry show environment.

SiLANT

NoVacancy 2025

ICC Sydney

Custom Trade Show Design, build and project management

6,000 visitors

A standout NoVacancy presence that showcased SiLANT’s rebrand and drew visitors in from every angle.

Colab designed and delivered an open, inviting exhibition stand that brought SiLANT’s rebrand to life. Featuring gloss laminate walls, vibrant digital graphics, bold 3D logos, a raised white floor, bar-style counter seating, and dedicated meeting zones, the space balanced strong visual impact with functionality. The result was a polished, modern presence that stood out at NoVacancy 2025, attracted consistent foot traffic, encouraged meaningful conversations, and reinforced SiLANT’s refreshed identity within the hospitality and accommodation sector.

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