Swietelsky Rail Australia
The Challenge
Swietelsky Rail Australia required a strong, engaging exhibition presence at AusRAIL Melbourne 2025 that reflected the scale, innovation, and momentum of Australia’s rail industry. The stand needed to balance bold brand visibility with practical meeting spaces, product storytelling, and visitor engagement on a busy show floor.
Client
Swietelsky Rail Australia
Event
AusRAIL Melbourne 2025
Location
Melbourne Convention Centre
Services
Design, production, build, dismantle, project management
Est audience
Up to 30,000 visitors
A bold, engaging stand that cut through the show floor and positioned Swietelsky Rail Australia as a standout leader at AusRAIL 2025.
The result
Colab designed and delivered a 9m x 6m custom exhibition stand anchored by a bold cube fabric overhead banner for maximum visibility. Featuring timber screening, digitally printed fabric walls with an illuminated 3D logo, custom lockable counters, and an 85” video display, the space balanced strong branding with practical functionality. Lounge and meeting zones encouraged conversation, while a foosball table and greenery added energy and contrast. The finished stand delivered a confident, high-impact presence at AusRAIL 2025, attracting consistent foot traffic, supporting meaningful engagement, and reinforcing Swietelsky Rail Australia’s leadership within the rail industry.
Testimonial
“Thank you so much for bringing our vision to life Dennis! You and the wonderful team at Colab Design Group were amazing to work with!”
— anne connors, managing director swietelsky rail australia
Ready to start?
Let’s chat.
At Colab, we don’t just design spectacular custom exhibition stands and booths, retail pop-ups, brand activations and event displays; we create experiences! As an independent, design and construction team with decades of combined experience, we offer a complete service, from initial concept to design, build and installation.
Let our expert team of exhibition display builders bring your designs to life for creative exhibition display stands for expos, events and tradeshows. We design and build retail kiosks, fitouts and brand displays. Our experienced project management team will ensure that we deliver your vision on time and within budget.
Get in touch today to discuss your project vision and we’ll begin bringing it to life!
