Unichi
The Challenge
Unichi Wellness partnered with Colab Design Group to design and build a high-impact retail pop-up at Westfield Sydney, Pitt Street Mall – one of Australia’s busiest retail destinations. The brief was to create an engaging, experiential activation that would introduce the Teddi Lab gummy range in a bold and memorable way. The space needed to attract foot traffic, encourage product sampling and create playful brand moments that resonated with shoppers in a competitive retail environment.
Client
Unichi
Event
Retail Pop-up
Location
Westfield Sydney, Pitt St Mall
Services
Retail pop-up design, production, build, install and bump out, project management
Est Impact
90,000+ daily visitors
A playful wellness destination that created a standout brand moment in the heart of Pitt Street Mall.
The REsult
In collaboration with Scentre Group Brandspace, Colab designed and delivered a vibrant “Teddi Lab” pop-up combining wellness with immersive brand storytelling. Custom illuminated shelving, striking LED teddy bear arches and a branded claw machine created an interactive, high-impact experience, while a curved counter, mirror features, bold floor decals and fabric banners reinforced strong brand visibility.
The result was a playful wellness destination that drew strong shopper engagement, encouraged product sampling and created a standout brand moment in the heart of Pitt Street Mall.
Testimonial
“These installation looks amazing!
I really appreciate all the support from Dennis and the team in bringing
this pop-up store to life.”
— isabella chen, brand marketing manager at unichi
Ready to start?
Let’s chat.
At Colab, we don’t just design spectacular custom exhibition stands and booths, retail pop-ups, brand activations and event displays; we create experiences! As an independent, design and construction team with decades of combined experience, we offer a complete service, from initial concept to design, build and installation.
Let our expert team of exhibition display builders bring your designs to life for creative exhibition display stands for expos, events and tradeshows. We design and build retail kiosks, fitouts and brand displays. Our experienced project management team will ensure that we deliver your vision on time and within budget.
Get in touch today to discuss your project vision and we’ll begin bringing it to life!
